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Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization

In 2008 we were introduced to the notion of tribes by Seth Godin. King and Fischer-Wright take it to the next level in this volume. To refresh on the concept: Each one of us form our own tribe or tribes. A tribe is defined as people we relate to, counsel, have fun with, and depend on. Tribal Leadership builds upon our innate desire to be a part of a tribe and create a more effective workplace. This is another suggested way to help you build a better organization where the best of the best want to work for you.

Tribal Leadership contends there are 5 stages: Life Sucks –(Luckily only about 2% of Americans operate here); My Life Sucks; I’m Great (but you are not); We’re Great – the magic of tribal leadership is taking shape, and Life is Great. The authors posit that each stage is a journey with a distinct beginning and end. However, they suggest, it is easy to get stuck in a stage without movement. Tribal Leadership offers yet another set of tools to keep your team engaged and excited. The real benefit of the book—it teaches you to recognize and understand the culture that exists in YOUR tribes. Tribal Leadership is a must read!


Dave Logan, John King and Halee Fischer-Wright


Harper Business



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