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What's Chip Reading?

The Springboard: How Storytelling Ignites Action in Knowledge Era Organizations

In my coaching practice, my clients and I often are working on creating a new story for the client. Every person, group of people or organization has a story to tell. Stories are how we learn, understand and grow. The effectiveness of our storytelling often determines our ability to succeed.

Denning has crafted a difficult, but ultimately transformational read. If you choose to pick up the book, don’t look for a light read. However, expect to be rewarded for your investment.

If you are charged with being on the bleeding edge of change within an organization, looking to change the culture, this is a must read. You will find a way here to take complex concepts and communicate them, without the requisite 70 powerpoint slides. A solid addition to any business leader’s library.


Stephen Denning


KMCI Press



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